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GAC Micro SUV by Nicky Chan

This project was a sponsored studio by GAC and the goal was to create a vehicle to enter the American market. The vehicle was developed after researching the needs and wants of the American consumers and pinpointing a specific area of the US to focus on.

Designer was tasked with research, concept development, sketching, and model making during the three months of the studio. He decided to focus on the emphasis of experience and creating a vehicle that could accompany its owners on making these experiences.

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